Independent Lodging Industry Association

Best Western is so much more than a hotel franchise. It\'s a group of member hotel owners that are committed to providing the best possible hospitality experience to every guest.

At Wyndham Hotels & Resorts, our mission is to make hotel travel possible for all people, everywhere.vFor owners converting existing hotels to a Wyndham brand or building a new hotel from the ground up, we invite you to join us in pursuit of this goal, so wherever people travel, no matter their income, and no matter their circumstances, we will be there to welcome them. To ease the way, we’ve created an expansive structure of support for our owners that is backed by the experience, scale, and distribution of the world’s largest hotel company.* *Based on number of hotels.

Meet the Ascend Collection, a growing collection of upscale hotels with a charm all their own. Member hotels share a passion for delivering Meet the Ascend Collection, a growing collection of upscale hotels with a charm all their own. Member hotels share a passion for delivering attentive service to guests seeking a more experiential, individualized travel experience that gives them a sense of local flavor.